Half Caked - 100% Vegan & Cruelty-Free Makeup

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NEW!

Our first palette is here ✨

SHOP PRETTY

FALL MATTES

+5 Lip Fondants

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Candy paint

Tap, tap, glow.

GET DEWY

MATTE IT OUT

In Bloom Pressed Powder Blush

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shop merch

In Bloom Full Set — In Bloom Full Set
$ 54.00 $ 48.00

Liv on Sunday — Liv on Sunday
$ 9.00

Soft Serve — Soft Serve
$ 9.00

Freshly Squeezed — Freshly Squeezed
$ 9.00

Me & U — Me & U
$ 9.00

Day 'N' Nite — Day 'N' Nite
$ 9.00

MATTE SET

Build your own In Bloom // Lip Fondant liquid lipstick bundle! Get ultimate pigmentation with this duo.

BUILD IT

Color your way

Can’t decide between cream or powder color? Build your own Candy Paint // In Bloom duo with both!

Get blushing

Sugar Cookie Candy Paint | Half Caked Makeup — Sugar Cookie
$ 8.00

You're So Last Summer Candy Paint | Half Caked Makeup — You're So Last Summer
$ 8.00

Tragic Kingdom Candy Paint | Half Caked Makeup — Tragic Kingdom
$ 8.00

American Pie Half Caked Candy Paint — American Pie
$ 8.00

Club Paradise Candy Paint Half Caked — Club Paradise
$ 8.00

Candy Paint Set II — Candy Paint Set II
$ 40.00 $ 36.00

Candy Paint Set II — Candy Paint Set II
$ 40.00 $ 36.00

Half Caked Makeup Vegan Cruelty Free Matte Glossy Set — Super Claw Bundle
$ 30.00 $ 25.00

Glossy Set — Glossy Set
$ 16.00 $ 14.00

Game Changer — Game Changer
$ 36.00 $ 32.00

Find Your perfect lip

Babygirl — Babygirl
$ 10.00

Clear Cut — Clear Cut
$ 8.00

Half Caked Makeup ASAP Lip Fondant Liquid Lipstick — ASAP
$ 12.00

Caught Up — Caught Up
$ 8.00

Half Caked Low Key Lip Fondant Liquid Lipstick — Low Key
$ 12.00

Semi-Charmed — Semi-Charmed
$ 10.00

GLOSSY SET

Build your own Candy Paint // Instant Crush lip gloss bundle! Get the freshest look in the game with this dewy duo.

Create Yours